Collection:

Lures

537 products
Regular price $12.99
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Switch it around, fish it forwards or backwards, weedless, or on a jighead, there’s 4 different ways to fish the Switcher Shrimp. Incredible lifelike action when rigged backwards, the Switcher sink...
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Switch it around, fish it forwards or backwards, weedless, or on a jighead, there’s 4 different ways to fish the Switcher Shrimp. Incredible lifelike action when rigged backwards, the Switcher si...
Regular price $99.99
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Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...
Regular price $99.99
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Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...
Regular price $99.99
Sale price $99.99
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Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...
Regular price $99.99
Sale price $99.99
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Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...
Regular price $109.99
Sale price $109.99
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Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...
Regular price $24.99
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A refined evolution of the proven 02 jig, now with an added appeal blade for extra flash and vibration. Deadly across a wide range of species, this 80mm, 40g sinking metal is ready to fish straight...
Regular price $23.99
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A refined evolution of the proven 02 jig, now with an added appeal blade for extra flash and vibration. Deadly across a wide range of species, this 80mm, 40g sinking metal is ready to fish straight...
Regular price $22.99
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A compact update to the proven 02 jig, now fitted with an appeal blade for added flash and vibration. Versatile and effective across a wide range of species, this 72mm, 30g sinking metal comes full...
Regular price $34.99
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The Little Jack Zeigos is an incredibly realistic looking vibe. If you are looking for hard body lures that look like the bait your target fish eat then this is it. Featuring a hard body with soft ...
Regular price $32.99
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The Little Jack Zeigos is an incredibly realistic looking vibe. If you are looking for hard body lures that look like the bait your target fish eat then this is it. Featuring a hard body with soft ...
Regular price $30.99
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The Little Jack Zeigos is an incredibly realistic looking vibe. If you are looking for hard body lures that look like the bait your target fish eat then this is it. Featuring a hard body with soft ...
Regular price $14.99
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The Little Jack Metal Adict Asymmetry micro jigs have an irresistible action due to their curved body. Added to this Little Jack's legendary lifelike finishes and high quality assist hook these lur...
Regular price $33.95
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*Rigging not included (for display/instruction purposes only) Made in Australia from 100% recycled HDPE plastic and without the use of lead, the Ledge Sweeper 170 (LS170) offers the same easy-to-us...
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Regular price $29.99
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*Rigging not included (for display/instruction purposes only) The Bottle Rocket 195H takes everything great about the original and steps it up with more weight for greater castability. Made from 10...
Regular price $19.95
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*Rigging not included (for display/instruction purposes only) The Bottle Rocket 110 may be the smallest in the family, but it’s built tough and packed with performance. Crafted from 100% recycled H...
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During summer cicadas swarm and their sweet song heralds the start of surface fishing. The Atomic Cicada has been designed to mimic a stricken cicada that has fallen into the water. Under a slow re...
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The Crank 38 Mid is a staple for serious lure fishermen chasing bream, bass and most estuary species. It burst onto the scene several years ago and now everyone wants a piece of the action. Many ha...
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The Pop 50 casts like a bullet and is designed as a subtle popper. The downfacing cup encourages a subtle bloop when used with a traditional popper retrieve. Alternatively this design can also deli...
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For fish that like it deep.  The Joker is the vertical expert made to drop accurately in deep water. Four UV crackle colors attract predators from afar and rigged ready to fish Available in 4 diffe...
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Catch Double Trouble is the radical new ‘TWO IN ONE’ lure for predators mid-water to bottom. Why the name Double Trouble? Well it’s by design a two-in-one lure!Tie on the ‘conventional’ end for mec...
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Built on the foundation of the proven Sweep 6.0, the Super Sweep 5.3 takes swimbait performance to the next level. With a redesigned tail, this bait delivers an enhanced tail kick and body roll, cr...
Regular price $59.99
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The MAG-HOLD SYSTEM secures the FULLY RIGGED treble hook alongside the belly via an internal magnet, hiding the unnatural profile of the underbelly treble hook from wary predators, and increasing h...
Regular price $13.99
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Quantity: 8pcs per packLength: 2.8" The Bait Breath Egg Tail shad has proven top be a winner on Bream, Bass, Whiting, Flathead, mulloway, barramundi, trevally, perch and more. It is also used exten...
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Quantity: 2pcs per packWeight: 1.96oz With our NLBN 8" series we had one thing in mind, Big Fish, Big Baits! The NLBN 8" paddle tail was designed to be fished in any amount of current. The square b...
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Quantity: 6pcs per packLength: 3" Most shrimp baits on the market lack the terminal tackle needed to withstand the power snook, redfish, and tarpon. We wanted something better for the die hard angl...
Regular price $39.99
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Megabass AnthraxLength: 83.0mmWeight: 3/8ozCountry: Japan Anthrax is a lure equipped with a roller gyro balancer system and designed to produce a variety of actions. With this mechanism, when retri...
Regular price $21.95
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Description The Atomic Realbaitz Garfish lure is a game-changer in the world of fishing. Specially designed to mimic the appearance and movement of garfish, this lure is a must-have for anglers see...
Regular price $39.99
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Model: CFP100SWType: SinkingLength: 100mmWeight: 30gHook: ST-56#2 Treble (comes rigged)Ring: #5 With a weight that is 8g heavier than the standard model, it has an outstanding flight distance. It c...
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Model: CFP100Type: FloatingLength: 100mmWeight: 22gHook: ST-56#2 Treble (comes rigged)Ring: #5 Although it is bite-sized, it is heavy duty with a thick hook. This is a trump card model when the bai...
Regular price $17.99
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The 6th Sense Movement 80WK Wakebait is built for surface strikes and shallow water chaos. Designed with a counter-balance weight system, the 80WK creates a wide, erratic waking action that mimics ...