Wise Angler StormX Storm Shad 7″ Soft Lure

Built for Big Fish. Inspired by Nature.
The StormX Storm Shad 7″ is a floating soft lure engineered for the toughest predators across Australia and New Zealand. With its chunky baitfish body, lifelike forked tail, and scale-textured finish, it strikes the perfect balance between realism and reaction — making it deadly on snapper, kingfish, barramundi, and other reef or estuary species.

On the drop, the tail flutters naturally. On the pause, the lure suspends in place, and on a slow roll it produces a subtle yet powerful swim — keeping the presentation in the strike zone longer — ideal for casting over reefs, fishing deep channels, or working structure.

Performance & Design

• Floating profile for controlled presentations and extended time in the strike zone

• Chunky baitfish silhouette with realistic sculpted detail

• Lifeline forked tail for natural movement and reaction bites

ProBait™ Natural Scent

• Infused with ProBait™ natural scent to help increase strike and hook-up rates without constant re-rigging.

Sustainable & Durable

• Fully plastic-free, PVC-free, and phthalate-free soft lure design

• Packaged in 100% compostable materials, providing more baits per pack with less waste.

Made for AU/NZ Waters

• Designed specifically for local conditions — from coastal reefs to estuary channels — to perform on a wide range of target species.