Black Friday 2025

1117 products

$34.99

~~$34.99~~ $28.00

Bent Nose Design 3 Size Crimping Tool Lure Tuning Slots Line & Wire Cutter Full Stainless Steel Construction Rubberised Non Slip Grips Blue/Black

from $9.99

~~$9.99~~ From $8.00

The BKK Titan DIVER is the new, upgraded version of the Titan, designed for weedless-style rigging of larger plastics. It features all the characteristics of the original Titan – a locking spring t...

from $20.99

~~$20.99~~ From $16.80

A customisable solution that allows the angler to adjust weight and weight position for the ultimate presentation. The BKK Titan Diver+ is the ultimate evolution of the Titan series. A breakthrough...

31% Off

$11.79

~~$16.99~~

~~$16.99~~ $9.44

The BUFFALO JIG is a weighted flash fall jig. Using a long rod stroke with a flick at the end, you get more flash per fall. The flash fall attraction entices more predators to this light show. The ...

30% Off

$13.99

~~$19.99~~

~~$19.99~~ $11.20

The STREAKER JIG was designed for deeper water, to sink quickly and get worked at a medium to fast retrieve speed. The erratic action triggers a reaction bite from predators, and the long slender d...

$59.99

~~$59.99~~ $48.00

The SQUIDTREX uses Patented technology to combine a soft vibration lure into a squid shaped body to produce a unique action designed to trigger bites. It can be jigged vertically, cast or even trol...

$29.99

~~$29.99~~ $24.00

$25.99

~~$25.99~~ $20.80

$22.99

~~$22.99~~ $18.40

$19.99

~~$19.99~~ $16.00

$18.99

~~$18.99~~ $15.20

$29.99

~~$29.99~~ $24.00

The DARTWING 130mm is designed to mimic skipping baitfish and entice any predatory fish to strike. Representing the ultimate surface skipping popper, the unique Dartwing head design makes the lure ...

$12.99

~~$12.99~~ $10.40

If you are ready to double down on catching, The Ultimate Split tail jerkshad has arrived. With an action unlike anything else the Double down performs in every situation you can use a Jerkshad. Th...

$12.99

~~$12.99~~ $10.40

Get ready to feel the vibration when the Dozer is in the water. Maximum body roll and huge tail action at slow and medium speed is what the Dozer was designed for. The body will roll as well as wig...

$19.99

~~$19.99~~ $16.00

Introducing the New Adjusta-Ball Tungsten System – Ultimate Control Over Your Soft Plastics We’re excited to unveil the groundbreaking Adjusta-Ball Tungsten System, now available with Nomad Design ...

$9.99

~~$9.99~~ $8.00

Surf Popper Snatcher – 3/0 Double Hook Rig – PinkThe Surf Popper Snatcher is a ready-to-fish rig designed to attract and hook surf species like snapper, salmon, tailor, and flathead. Featuring a vi...

$7.99

~~$7.99~~ $6.40

Aniseed Oil Spray – 30mlThis Australian-made spray not only draws fish in but also masks human scent for a more natural presentation. Ideal for both fresh and saltwater fishing – simply apply it to...

$24.99

~~$24.99~~ $20.00

Cobalt Blue 5 Litre Live Bait & Burley Bucket Includes a removable inner mesh bucket for quick and easy water changes Top-opening lid provides convenient access to bait Side hole on the l...

Bonze Grander Stainless Steel Hook Rig - Single 8/0

$29.99

~~$29.99~~ $24.00

Pre rigged stainless wire hook rig suitable for various Bonze signature lures such as:- Exocet Light- The Heat- D Shackle- Raptor Light- The Weapon

$99.99

~~$99.99~~ $80.00

Trigger that feeding reaction and maximise your tuna spread by adding a Pro Squid Chain to the front of your favourite lure or teaser. Rigged strong with one of our Japanese Ball bearing 300lb snap...

$99.99

~~$99.99~~ $80.00

Bonze ICE - Additional UV BlastOur Bonze signature range includes Bonze’s additional 'ICE' UV Blast — a custom UV-reactive additive that enhances visibility and contrast beneath the surface, exclus...

$99.99

~~$99.99~~ $80.00

Bonze Exocet Light - Winged (ICE Blast Edition)

$109.99

~~$109.99~~ $88.00

from $10.50

~~$10.50~~ From $8.40

A heavy duty hook with straight point and shank length greatly favoured in southern states for surf fishing for salmon and tailor. Popular in larger sizes for large cut baits, and in smaller sizes ...

$14.99

~~$14.99~~ $12.00

The Gosen Overgrip Cob Mesh features a textured mesh surface that absorbs sweat and enhances grip, helping prevent slip during intense sessions. Ideal for anglers needing secure, reliable handling...

from $19.99

~~$19.99~~ From $14.00

During summer cicadas swarm and their sweet song heralds the start of surface fishing. The Atomic Cicada has been designed to mimic a stricken cicada that has fallen into the water. Under a slow re...

from $9.49

~~$9.49~~ From $7.60

Understanding the Benefits of Light Circle Hook The Light Circle Hook is the ideal choice for reef fishing. Crafted with high-carbon steel and a premium marine grade, this sustainable fishing hook ...

Atomic Arrowz Estuary Spin 7′, 2 pc, 3 – 10lb

$169.00

~~$169.00~~ $135.20

Experience the finesse of the Arrowz Estuary 70UL, a streamlined one-piece rod tailored for bream, bass, and general estuary fishing. With a rating of 3-10lbs and a casting capacity of up to 14 gra...

$199.99

~~$199.99~~ $160.00

BRAVE Rods Australia are an Australian Family Owned and Operated Fishing Rod Business based on the Bellarine Peninsula, Victoria, Australia. Their entire range of rods go through a strict quality c...

$12.99

~~$12.99~~ $10.40

Juggle Head - Precision and Performance for Vertical Presentations Quantity: 3pcs per pack The Juggle Head is designed for anglers seeking ultimate control and realism in vertical fishing applicati...