NEW Products, restocks & brands!!
Wise Angler Beak Hook - Extra Long Point Fluro Green
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Beak Hook – Extra Long Point / Fluoro Green | Durable, High-Performance Fishing Hook
The Wise Angler Beak Hook – Extra Long Point / Fluoro Green is a go-to choice for anglers who demand precision, ...
Wise Angler Beak Hook - Extra Long Point Luminous Green
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Discover the Benefits of the Beak Hook
Experience the Wise Angler's Beak Hook, which has a uniquely long point for quick and secure hook-ups. High-carbon steel with a bright green paint provides ad...
Wise Angler Beak Hook - Extra Long Point Pink
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Beak Hook – Extra Long Point / Pink | High-Performance Bait Fishing Hook
The Wise Angler Beak Hook – Extra Long Point / Pink is engineered for serious bait fishers looking to maximize strike-to-hoo...
Wise Angler Light Circle Hook
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Understanding the Benefits of Light Circle Hook
The Light Circle Hook is the ideal choice for reef fishing. Crafted with high-carbon steel and a premium marine grade, this sustainable fishing hook ...
Wise Angler Demon Circle Hook
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Discover the Benefits of the Demon Circle Hook
The Demon Circle Hook ensures effective catch and release fishing with its heavy circle hook designed to hook the fish in the corner of their mouth. C...
Wise Angler Live Bait Hook
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Enhance Your Fishing Experience with Live Bait Hooks
Experience the ultimate in fishing success with Wise Angler Live Bait Hooks. Our improved design and sharper needle point are approved and teste...
Wise Angler Octopus Hook
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Understanding the Benefits of an Octopus Hook
Octopus Hook is the perfect choice for surfcasting or estuary fishing. Constructed from high carbon steel with a premium marine grade finish, it's desi...
Wise Angler Barrel Brass Weight Rolling Swivel (10g)
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$14.49
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$14.49
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Quantity: 5pcs per packWeight: 10g eachSize: 3
Simplicity. Committed to Sustainability.
The Wise Angler Barrel Brass Weight Rolling Swivel is your go-to solution for streamlined, tangle-free rig se...
Wise Angler Coast Lock Snap Rolling Swivel
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Explore the Benefits of Coast Lock Snap Rolling Swivel
The Coast Lock Snap Rolling Swivel combines premium brass construction with a stainless steel snap for the ultimate in marine-grade strength a...
Wise Angler Impressed Rolling Swivel
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The Rolling Swivel Every Angler Needs
The Impressed Rolling Swivel is a must-have for any angler. With its strong connection and ability to avoid tangled lines, this swivel has been designed to hel...
Spinwright 1oz Swim Jig x IRUKANJI 7”
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$34.99
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$34.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1oz Swim Jig x IRUKANJI 9”
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$39.99
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$39.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1/2oz Swim Jig x IRUKANJI 9”
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$39.99
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$39.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1/2oz Swim Jig x IRUKANJI 5”
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$17.99
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$17.99
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*Single jig head hook only (treble not included), images for colour purposes only
The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the h...
Spinwright 1/2oz Swim Jig x IRUKANJI 7”
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$34.99
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$34.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1oz Swim Jig x IRUKANJI 11”
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$54.99
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$54.99
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*All lures in this range come rigged with the New Spinwright under-head double treble rigging method (differs to photos, refer 7" and 9" photos for new jig head attachment method)
The BEAST range w...
Spinwright 1oz Twinspin x IRUKANJI 7”
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$49.99
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$49.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1oz Spinnerbait x IRUKANJI 9”
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$54.99
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$54.99
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/per
The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 1oz Spinnerbait x IRUKANJI 7”
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$44.99
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$44.99
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The BEAST range was designed because we recognised a gap in the market for a ultimate big fish lure that used the highest quality components and was built to hold up to the biggest and angriest of ...
Spinwright 5/8oz Double Colorado Spinnerbaits Rigged 4"
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$21.99
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$21.99
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This compact Spinnerbait is designed with a heavy duty frame that is perfectly suited to our Aussie icon, the Murray Cod, while also being suited for many other species such as Golden Perch.
Built ...
Spinwright 3/8oz Tandem Spinnerbaits
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$15.99
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$15.99
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This smaller profile Spinnerbait is designed with a smaller frame that is perfectly suited to Australian Bass, Golden Perch and Redfin, while also being suited for many other species.
Built on a X3...
Spinwright 1/2oz Single Willow Spinnerbaits
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$17.99
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$17.99
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This compact spinnerbait is designed with a heavy duty frame that is perfectly suited to our Aussie icon, the Murray Cod, while also being suited for many other species such as Golden Perch.
Built ...
Spinwright 1oz Single Willow Spinnerbaits Rigged 6"
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$25.99
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$25.99
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This LARGE Spinnerbait is designed with a heavy duty frame that is perfectly suited to our Aussie icon, the Murray Cod. Built on a X3 spinnerbait hook for incredible strength and long lasting perfo...
Spinwright 1/4oz Double Colorado Spinnerbaits
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$15.99
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$15.99
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This smaller profile Spinnerbait is designed with a smaller frame that is perfectly suited to Australian Bass, Golden Perch and Redfin, while also being suited for many other species.
Built on a X3...
Varivas Ocean Record Shock Leader 50m
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from $21.99
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from $21.99
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Excellent, all-purpose nylon shock leader
Extra strong for bringing in record-breaking game fish
Optimal stiffness does not interfere with lure action
Available in a wide range of pound (lb) sizes...
Varivas Nylon Shock Leader 50m
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from $18.99
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from $18.99
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Premium Nylon shock leader available in a comprehensive range of sizes for all game fishing applications.
Optimum balance of tensile strength and superb knot-strength for perfect cast control.
VAR...
Varivas 8 Marking Braid 300m
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$74.99
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$74.99
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VARIVAS 8 – Multi Color Edition
VARIVAS’s new and improved standard braided line
A versatile, smooth casting, densely woven, premium, 8-strand PE braided fishing line.
High density line
Strong, ...
Varivas Avani Ocean Works Power Ring
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$4.99
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$4.99
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Sizes available: 150lb through to 400lb
A rustproof and corrosion-resistant split ring for saltwater use. Apart from its excellent durability, its design is a straight type, which has the most stre...
6% Off
Varivas Avani Casting PE Max Power Braid 300m
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from $84.99
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from $84.99
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$89.99
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PE 1 through to PE 8
High-end, braided fishing line designed for casting.
Strong, abrasion resistant with superior casting quality.
Made with VARIVAS’s popular 8-strand braided, Max Power PE (MAX-...
Varivas Fluorocarbon Shock Leader 30m
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All purpose 100% Fluorocarbon shock leader in a wide range of sizes
Low-stretch & ultra sensitive for superior lure control
Parallel-rolled, 30-meter spool
Convenient, colored spool band inclu...
9% Off
Varivas Avani Jigging 10x10 Max X8 Braid 300m
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from $85.99
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from $85.99
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$94.99
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PE 0.6 through to PE 6
Ultra-strong, extremely thin 8-strand braided Max Power PE (MAX-PE) fishing line for jigging. Super smooth surface and astounding abrasion resistance. 10 x 10 metered-color s...
11% Off
Varivas Avani Eging Braid 150m (Max Power PE X8)
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from $49.99
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from $49.99
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$55.99
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Avani Eging Max Power PE x8
High-performance, ultra-premium, 8-strand braided line for jigging for Squid (Eging)
Silky smooth, densely woven braided line
Durable and reliably strong
Extremely low...
Varivas Avani SS Assist Line
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from $24.99
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Avani SS Assist Line
A perfect cord for making assist rigs for popping and jigging.
Designed for big game fishing, such as Giant Trevally (GT) and Tuna.
Use to attach hooks to poppers and jigs.
Su...
30% Off
Varivas Avani Casting Maguro Shock Leader 30m
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from $17.49
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from $17.49
Regular price
$24.99
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Copolymer Monofilament Nylon Shock Leader
Designed for Maguro, Bluefin, Yellowfin and Albacore tuna or large game fishing
Extremely shock resistant
Exceptionally abrasion resistant
VARIVAS Super T...
🌶 Hot Products 🌶
Pursuit Tackle Twitch It 4.5"
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$14.95
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$14.95
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/per
Each soft plastic (1 per pack) comes pre-rigged with a keel weighted weedless hook.
These innovative weedless lures have a segmented tail held together by Kevlar mesh to give them their excellent ...
Pursuit Tackle Twitch It 5.5"
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$17.95
Sale price
$17.95
Regular price
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/per
Each soft plastic (1 per pack) comes pre-rigged with a keel weighted weedless hook.
These innovative weedless lures have a segmented tail held together by Kevlar mesh to give them their excellent ...
Taco Tackle - Casting Trace
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Taco Tackle Casting Trace
Quantity: 2pcs per pack
Elevate your topwater fishing game with Taco Tackle’s expertly crafted 300mm long Casting Traces, made in Japan. Designed to withstand the challeng...
Atomic Seekerz Standard Wire Jig Heads
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from $7.99
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from $7.99
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Quantity: 6pcs per pack
Atomic Seekerz Standard Wire jig heads have been purposefully designed to be used in a multitude of ways. Utilising ultra sharp and strong Gamakatsu hooks, the Atomic Seeker...
Pursuit Tackle Twitch It 3"
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$11.95
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$11.95
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/per
Each soft plastic (1 per pack) comes pre-rigged with a keel weighted weedless hook.
These innovative weedless lures have a segmented tail held together by Kevlar mesh to give them their excellent ...
Varivas Ocean Record Shock Leader 50m
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from $21.99
Sale price
from $21.99
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Unit price
/per
Excellent, all-purpose nylon shock leader
Extra strong for bringing in record-breaking game fish
Optimal stiffness does not interfere with lure action
Available in a wide range of pound (lb) sizes...
6th Sense - Panorama 6.5
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$14.99
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$14.99
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/per
Length: 6.5"2 pieces per pack
The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and uni...
6th Sense - Divine Swimbait 2.7
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$10.99
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$10.99
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The smallest of the Divine Swimbait series, the 2.7 series have the same design with tighter and faster swimming action. This series is best for when 'matching the hatch' is extremely important. Wh...
Irukandji Sicario DTF 175
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$19.50
Sale price
$19.50
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Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the box.
Using BKK Viper41 4x Trebles, and BKK HD split...
Irukandji Sicario 225mm / 9"
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$14.95
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$14.95
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SICARIO 225mm / 9"
Irukandji's signature paddle tail swim bait, designed to impart an enticing body roll and tail action when retrieved at slow speeds.
The XL 225mm / 9" size is for specimen hu...
Pursuit Tackle Twitch It 6.5"
Regular price
$19.95
Sale price
$19.95
Regular price
Unit price
/per
Each soft plastic (1 per pack) comes pre-rigged with a keel weighted weedless hook.
These innovative weedless lures have a segmented tail held together by Kevlar mesh to give them their excellent ...
6th Sense - Panorama 5.0
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$15.99
Sale price
$15.99
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Unit price
/per
Length: 5"3 pieces per pack
The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and unive...
NT Power Swivel BP (Black - Bulk Pack)
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$5.99
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$5.99
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The NT Power Swivel range possesses both high quality and big strength, available sizes range from 1 to 7 (refer table for strength and quantity per pack).Same NT power swivels but greater quantity...
Irukandji Megaprawn 100mm
Regular price
$17.50
Sale price
$17.50
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/per
We're excited to offer Irukandji's latest soft bait, a hyper-realistic prawn imitation, available in five different sizes (80mm, 100mm, 130mm, 165mm and 200mm) which has been designed with versatil...
Irukandji Sicario DTF 150
Regular price
$18.50
Sale price
$18.50
Regular price
Unit price
/per
Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the box.
Using BKK Viper41 4x Trebles, and BKK HD split...
Irukandji Sicario DTF 125
Regular price
$15.50
Sale price
$15.50
Regular price
Unit price
/per
Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the box.
Using BKK Viper41 4x Trebles, and BKK HD split...
Gamakatsu Octopus Circle
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from $8.95
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from $8.95
Regular price
$0.00
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/per
This offset circle design is the perfect deepwater bottom fishing hook with paternoster dropper-style rigs or normal boat fishing with cut baits. When using this hook, anglers do not strike on the ...
6th Sense - Panorama 9.0
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$14.99
Sale price
$14.99
Regular price
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/per
Length: 9"1 piece per pack
The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and univer...
Reef Thief 4" Skirts
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from $29.50
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from $29.50
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Australian owned and born on the south coast of Victoria, Reef Thief lures have been tried, tested and tuned to perfection. The 4" will swim nicely in all conditions and suit the appetite of variou...
Irukandji Megaprawn 130mm
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$19.50
Sale price
$19.50
Regular price
Unit price
/per
We're excited to offer Irukandji's latest soft bait, a hyper-realistic prawn imitation, available in five different sizes (80mm, 100mm, 130mm, 165mm and 200mm) which has been designed with versatil...
6th Sense - Keel Weighted Hook
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from $9.99
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from $9.99
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Quantity: 3 per pack
Perfect for various applications incl the Sweep, Panorama and various other soft baits/plastics.
The 6th Sense Keel Weighted Hooks are perfect for our Divine Swimbaits as well ...
Hayabusa Whiting Rigs Twin Packs
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$9.99
Sale price
$9.99
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/per
Hook Sizes: #4, #3 and #2Quantity: 2 Rigs per pack
Paternoster style, with two hooks per rig
Japanese hooks, Japanese fluorocarbon line.
Comes in a range of colors
Great catching rate for King Geor...
Irukandji Osprey Harness
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from $16.95
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from $16.95
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Osprey Wire Harness
Introducing the Osprey Wire Harness - the ultimate trophy angler's companion. Crafted with precision and built to withstand the challenge of the toughest predatory fish on t...
Irukandji Megaprawn 165mm
Regular price
$23.50
Sale price
$23.50
Regular price
Unit price
/per
We're excited to offer Irukandji's latest soft bait, a hyper-realistic prawn imitation, available in five different sizes (80mm, 100mm, 130mm, 165mm and 200mm) which has been designed with versatil...
NT Power Swivel (Black)
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$2.99
Sale price
$2.99
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/per
The NT Power Swivel range possesses both high quality and big strength, available sizes range from 1 to 7 (refer table for strength and quantity per pack).
Irukandji Sicario 175mm / 7"
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$21.95
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$21.95
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SICARIO 175mm / 7"
Irukandji's signature paddle tail swim bait, designed to impart an enticing body roll and tail action when retrieved at slow speeds. Perfect for most tackle destroying predatory ...
6th Sense - Sweep
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$22.99
Sale price
$22.99
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/per
The Sweep is a 6-inch weedless soft plastic swimbait with undoubted durability and quality. The subtle ‘sweeping’ action of the tail demonstrates a realistic bait fish and the pectoral fins are int...
Varivas Nylon Shock Leader 50m
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from $18.99
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from $18.99
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/per
Premium Nylon shock leader available in a comprehensive range of sizes for all game fishing applications.
Optimum balance of tensile strength and superb knot-strength for perfect cast control.
VAR...
6th Sense - Panorama 3.5
Regular price
$17.99
Sale price
$17.99
Regular price
Unit price
/per
Length: 3.5"6 pieces per pack
The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and uni...
NLBN 3" Paddle Tail
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from $13.99
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from $13.99
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Quantity: 5pcs per pack
0.23ounces
Everything you love about our 5" baits, in a 3" size:
Hand poured 1 at a time for realistic color blends.
High-end pigments and realistic color profiles.
Tight t...
Irukandji Sicario DTF 100
Regular price
$14.50
Sale price
$14.50
Regular price
Unit price
/per
Based on the cult favourite Sicario template, these lures come pre-rigged with the highest quality terminal tackle, ready to fish direct from the box.
Using BKK Viper41 4x Trebles, and BKK HD split...
Malosi Marksman 10g
Regular price
$8.99
Sale price
$8.99
Regular price
$0.00
Unit price
/per
Type | Casting MetalWeight | 10gSize | 59mmTensile Strength | 26kgMaterial | Zinc AlloyHooks | BKK #6 Treble 6066-4X
The Marksman’s superior cast distance, ease of use, and versatility make this...
Malosi Minion 65F
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$24.99
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$24.99
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Type | Shallow MinnowSize | 65mmDepth | Less than 1mWeight | 5g±Hooks | BKK 6066-3X #12The Minion is precisely balanced to deliver a highly responsive, extra enticing presentation, with a range dif...
6th Sense - Party Minnow
Regular price
$11.99
Sale price
$11.99
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Unit price
/per
Length: 3.0”Quantity: 8pcs per pack
Designed in collaboration with Bassmaster Elite series angler, Cory Johnston, the Party Minnow brings innovation and realism to the 6th Sense soft plastic lineup...
NLBN 5" K-Tails
Regular price
$16.99
Sale price
$16.99
Regular price
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/per
Quantity: 3pcs per packWeight: 0.85ozRecommended Rigging: 5/0
Back in 2021, we challenged the popular opinion regarding "what is a swimbait". We sought out a lure effective in both salt and fresh w...

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Saltwater
- From topwater casting to complete saltwater trolling spreads.


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Freshwater
- From casting swimbaits at snags to throwing micro's in high country streams.
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Location
Our store
4/16 Sykes Place
Ocean Grove
Victoria, Australia 3226
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